E-Commerce · Skincare

Skincare brand scales from four figures to six figures a month

An emerging DTC skincare brand came to us spending under $10K a month with inconsistent returns. We rebuilt the funnel around three hero products, restructured Meta into clear prospecting and retargeting tiers, and ran weekly creative batches against a single core message.

4.8x
Blended ROAS
$310K
Monthly ad-attributed revenue
7 mo.
Time to scale
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Lead Generation · Home Services

Regional home services company

Rebuilt a stale local lead-gen account around one strong offer and a qualifying landing page, cutting wasted ad spend on unqualified clicks.

+347%
Qualified leads / 90 days
-38%
Cost per lead
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E-Commerce · DTC Apparel

Direct-to-consumer apparel brand

Full prospecting-to-retargeting rebuild across Meta and Google Shopping over two quarters, with weekly creative refreshes.

6.7x
Blended ROAS
$1.2M
Ad-attributed revenue
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B2B · SaaS

Vertical SaaS platform

Shifted a demo-request funnel from broad interest targeting to a tightly scoped ICP campaign with gated case-study content.

-62%
Cost per lead
3.1x
Demo bookings
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Lead Generation · Home Services

Multi-location HVAC company

Built geo-targeted campaigns per service area with call tracking, so budget could shift toward the locations actually booking jobs.

212
Booked jobs / quarter
$46
Cost per qualified lead
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E-Commerce · Home Goods

Online home goods retailer

Consolidated a fragmented product catalog into a simplified Shopping feed structure and rebuilt creative around bestsellers.

+89%
Return on ad spend
-24%
Cost per acquisition
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Lead Generation · Local Services

Multi-location physical therapy clinic

Local lead-gen campaigns tied directly to a booking calendar, with follow-up sequencing built into the handoff.

+156%
Booked consultations
$34
Cost per booked consult
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B2B · SaaS

HR tech platform

Replaced a broad awareness campaign with a narrow LinkedIn and Google pairing built around one high-intent search term cluster.

$1.8M
Pipeline generated
41
Sales-qualified leads
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Lead Generation · Home Services

Residential solar installer

Replaced a lead-buying arrangement with owned Google and Meta campaigns feeding a self-scheduling consultation calendar.

-44%
Cost per appointment
2.3x
Installs booked per month
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E-Commerce · Subscription

Coffee subscription brand

Rebuilt acquisition around subscriber lifetime value instead of first-order profit, with creative split by roast preference.

+61%
90-day subscriber retention
3.4x
LTV-adjusted ROAS
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B2B · SaaS

Compliance software platform

Built a LinkedIn and paid search program targeting compliance officers directly, replacing a conference-only pipeline strategy.

67
Sales-qualified leads / quarter
-51%
Cost per SQL
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B2B · SaaS

Marketing analytics SaaS

Repositioned a crowded self-serve trial funnel around one clear differentiator, cutting through category noise on paid search.

+218%
Trial signups / quarter
-33%
Cost per trial
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